John Lewis chooses solution from Sterling for Integrated Cross-Channel Management

2010-02-19 - Sterling Commerce, an AT&T company, has entered into a commercial agreement with the British department store John Lewis for comprehensive cross-channel retail capabilities. Specifically, John Lewis, will implement Sterling Order Management for all customer touch points, including their website, store and call center, Sterling Commerce announced in a release.

Sterling Order Management, part of Sterling Selling and Fulfillment Suite, orchestrates the end-to-end enterprise customer order management process. It provides global inventory visibility and synchronizes channel operations so that John Lewis can enable its customers to research, buy, ship and return anywhere.

"The difficult retail market of the past 12 months has made delivery of high quality customer service even more important," said Jim Bengier, global retail industry executive for Sterling Commerce. "John Lewis understands the value of meeting consumers' expectations for easier shopping across channels and the implementation of Sterling Order Management will take the retailer’s shopping experience to a new level."


Author(s): Sarah Dreps

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