Burger King opens call center in Dubai
2010-03-02 - Fast-food chain
Burger King announced the opening of the BK Call Center, a centralized service point that allows customers in the United Arab Emirates (UAE) to dial one dedicated number to place orders at any Burger King restaurant anywhere in the country.
The agents provide support in both English and Arabic, take customer orders, answer queries and receive complaints. "With the launch of this call center, BK customers in the UAE now have to remember just one easy number to place orders for their favorite flame-grilled burgers - irrespective of the restaurant location. Not only does this eliminate the hassle of finding the appropriate landline number for a particular BK restaurant, it also minimizes the chance of the customer calling to find the line busy" said Yasser Abdel Azim, General Manager of First Food Services L.L.C., the Burger King franchisee in the UAE.
The fast food giant is celebrating the launch of its service center with a "Remember the Number" competition that invites customers to stick two specially developed BK Call Center stickers - with the number 600 5 2222 4 emblazoned on them - in daring and weird places, and then take a photo of the applied stickers and upload the same on the , where entries will be voted upon by members. Two winners will be selected every week based on the number of votes received and will receive prizes which include a digital camera and Burger King money.
Picture: Stephanie Schwaerzle/
Author(s): Sarah Dreps
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